Do you feel thirsty right now? Then you're already dehydrated. The right moment to intervene with hydration drinks and get your electrolytes in – to rehydrate your body as soon as possible.
1. Hydration is key
Every second, our human bodies are losing water and valuable minerals. During sweating – or even when we breathe. It’s therefore a necessity to drink enough water, as you see in the graphic above.
When you’re thirsty, your body is already dehydrated – calling for rehydration as soon as possible. That’s where hydration drinks come in.
2. Why not simply drinking water?
While water is the foundation of hydration, hydration drinks offer much more. They contain electrolytes which are essential for fluid balance.
In fact, studies have shown that carbohydrate and sodium in electrolyte drinks are essential in order to grant optimal fluid and energy supply. Hydration drinks contain a combination of these: In order to provide faster water absorption and rehydration to the body. They’re mostly hypotonic or isotonic – like the majority of sports drinks (isotonic). Find out more about the different types of functional beverages.
3. No zero sugar
When it comes to rapid rehydration, sugar is key. When combined with salt at the perfect ratio, sugar accelerates water absorption.
Contact us and look forward to hypotonic (or isotonic) beverage concepts, perfectly developed faster hydration.
4. Hydration drinks are relevant
„I want my body to remain a high performer.“
Growing awareness in terms of body health and self care makes people to consume more consciously: In order to maintain a good level of physical and cognitive performance people try to avoid dehydration.
„During hot summer days I do need proper hydration.“
Due to climate change we’re facing the challenge of longer periods with high temperatures. Keeping our bodies hydrated becomes trickier. In other words, human bodies need better refreshing resilience – which can and will be solved in an convenient way: Hydration drinks.
5. Why esarom is the right partner
At esarom, we create customized solutions that not only hydrate but also meet the taste expectations of consumers. Contact us and let us know, what exactly you’re looking for. We’ll co-create a hydration drink that fits to your portfolio.
